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Portland Digital Marketing Agency

Appleton is committed to helping your business in this evolving and fast paced world of digital landscape. We are the pros of delivering customized marketing solutions for small to medium sized business that captivates, involves, and converts desired audience in Portland. Our valuable and wide range of services includes SEO, Social Media Marketing, and Advertising.

Through our deep understanding of the local market, we help businesses in portland become the apple of the digital eye.

Partner with us and embrace the future of marketing success!

What Appleton Offers As Digital Marketing Agency in Portland?

Search Engine Optimization (SEO)

We offer exceptional SEO services helping business to maximize their resources for the success they deserve. Appleton is a comprehensive SEO solution for all your marketing needs. Choosing us will not only enhance the visibility of your website, but it will also empower you to achieve overall growth.

Result-oriented Internet Marketing Service

Social Media Marketing

Appleton offers social media marketing service for the business in Portland to connect with their target audience. Allow us to promote your brand through popular social media channels such as Facebook, Instagram, Twitter, LinkedIn, and many more!

Experience a comprehensive marketing approach, as we will empower your business to not just stay ahead, but also make it the social media sensation.

How Do We Proceed?

Why Local Bussiness In Portland Need Our Digital Marketing Services?

Portland is insanely dense in terms of online marketplaces. With numerous local businesses working hard to capture the attention of consumers, we can help you STAND OUT. Our digital marketing provides a fantastic opportunity to capture the attention of potential local customers.

SEO For Local Business In Portland

We can optimize your website content to rank higher on search engines for local business in Portland. 

PPC Advertising For Local Keywords

Our PPC advertisements on relevant websites and search engine can help drive traffic to your website.

Social Media Marketing:

We can help you create relationships with potential social media user on Facebook, Twitter, and LinkedIn.

Once visitors come to your website, we make sure that they convert into customers. Our team analyzes visitor behavior on your website and optimizes every element to ensure that the user experience is smooth and easy. Our approach includes:

Optimizing website speed:

We ensure that your website loads fast and smoothly, giving visitors a positive experience and reducing the chances of them bouncing off.

Clear and compelling call-to-actions:

We design clear and effective call-to-actions to guide visitors towards taking the desired action.

A/B testing:

We run A/B tests on different elements of your website to find the most effective design and messaging that converts visitors into customers.

Personalization:

We use visitor data to personalize the website experience and increase the chances of conversion.

Generating traffic to your website is just the beginning. At Appleton Solutions, we focus on driving high-quality traffic that converts into leads. We use a variety of techniques to attract potential customers to your website and then turn them into high-quality leads. Our approach includes:

Lead magnets:

We create irresistible offers that incentivize potential customers to provide their contact information in exchange for something valuable.

Content marketing:

We create informative and engaging content that is optimized for search engines to attract potential customers to your website. 

Our digital marketing services don’t just end with lead generation. We understand that not all leads are ready to make a purchase decision right away. That’s why we have a comprehensive lead nurturing program to keep your leads engaged and interested in your brand.

Targeted Campaigns:

We design targeted campaigns for your ideal customer demographic, ensuring that your marketing efforts are directed towards the people who are most likely to become leads.

Optimized Landing Pages:

Our team of experts creates landing pages that are optimized for lead generation, using persuasive copywriting and attention-grabbing design to encourage visitors to convert into leads.

We don’t just stop at generating leads for your business. We believe in providing insights and data-driven analysis to help you make informed decisions for your business growth.

Identify the relevant data:

The first step is to determine the data that is needed to achieve the business objectives. This could include data on customer behavior, sales, website traffic, social media engagement, and more.

Interpret results:

After analyzing the data, it is important to interpret the results to gain a deeper understanding of what the data is telling us. This could involve identifying correlations between different data sets, or uncovering insights into customer behavior.

Communicate findings:

The final step is to communicate the findings of the data analysis to relevant stakeholders. This could involve creating reports, presentations, or dashboards to showcase the insights and recommendations based on the data.

We focus on converting the leads into paying customers. This is the final stage of the process, and it is where all of the hard work in the previous stages pays off. Here are some key points for this stage:

Use email marketing:

One of the best ways to close leads is through email marketing. Use a targeted approach to send out personalized emails to leads, offering them special deals or discounts to entice them to make a purchase.

Provide excellent customer service:

Make sure your customer service is top-notch, and that your team is responsive to inquiries and concerns. This will help build trust and establish a relationship with potential customers.

Use retargeting:

If a lead doesn’t convert right away, use retargeting ads to keep your brand in front of them. This can help remind them of your offer and encourage them to come back and make a purchase.

To delight customers, we follow a customer-centric approach and focus on delivering exceptional experiences. Here are the steps we take in our methodology:

Gather Feedback:

We regularly gather feedback from our customers to understand their pain points and satisfaction levels. This helps us identify areas for improvement and refine our strategies. 

Deliver Value:

Our goal is to consistently deliver value to our customers. We strive to exceed their expectations by providing high-quality products and services that meet their needs. 

Offer Support:

We provide ongoing support to our customers to ensure they have a positive experience with our brand. Our support team is available to answer any questions or concerns they may have.

Reward Loyalty:

We value our loyal customers and reward them for their continued support. We offer exclusive deals, discounts, and other perks to show our appreciation and keep them engaged with our brand.

This is where we focus on making your brand visible to people who have never heard of you before. We use a variety of methods to attract strangers, including:

Search Engine Optimization (SEO):

We optimize your website content and structure to make it more attractive to search engines, which in turn helps to increase your visibility in search results.

Pay-Per-Click (PPC) Advertising:

We create targeted ads that appear at the top of search engine results pages and on relevant websites, driving traffic to your site.

Social Media Marketing:

We use social media platforms like Facebook, Twitter, and LinkedIn to connect with potential customers and build relationships with them.

Once visitors come to your website, we make sure that they convert into customers. Our team analyzes visitor behavior on your website and optimizes every element to ensure that the user experience is smooth and easy. Our approach includes:

Optimizing website speed:

We ensure that your website loads fast and smoothly, giving visitors a positive experience and reducing the chances of them bouncing off.

Clear and compelling call-to-actions:

We design clear and effective call-to-actions to guide visitors towards taking the desired action.

A/B testing:

We run A/B tests on different elements of your website to find the most effective design and messaging that converts visitors into customers.

Personalization:

We use visitor data to personalize the website experience and increase the chances of conversion.

Generating traffic to your website is just the beginning. At Appleton Solutions, we focus on driving high-quality traffic that converts into leads. We use a variety of techniques to attract potential customers to your website and then turn them into high-quality leads. Our approach includes:

Lead magnets:

We create irresistible offers that incentivize potential customers to provide their contact information in exchange for something valuable.

Content marketing:

We create informative and engaging content that is optimized for search engines to attract potential customers to your website. 

Our digital marketing services don’t just end with lead generation. We understand that not all leads are ready to make a purchase decision right away. That’s why we have a comprehensive lead nurturing program to keep your leads engaged and interested in your brand.

Targeted Campaigns:

We design targeted campaigns for your ideal customer demographic, ensuring that your marketing efforts are directed towards the people who are most likely to become leads.

Optimized Landing Pages:

Our team of experts creates landing pages that are optimized for lead generation, using persuasive copywriting and attention-grabbing design to encourage visitors to convert into leads.

We don’t just stop at generating leads for your business. We believe in providing insights and data-driven analysis to help you make informed decisions for your business growth.

Identify the relevant data:

The first step is to determine the data that is needed to achieve the business objectives. This could include data on customer behavior, sales, website traffic, social media engagement, and more.

Interpret results:

After analyzing the data, it is important to interpret the results to gain a deeper understanding of what the data is telling us. This could involve identifying correlations between different data sets, or uncovering insights into customer behavior.

Communicate findings:

The final step is to communicate the findings of the data analysis to relevant stakeholders. This could involve creating reports, presentations, or dashboards to showcase the insights and recommendations based on the data.

We focus on converting the leads into paying customers. This is the final stage of the process, and it is where all of the hard work in the previous stages pays off. Here are some key points for this stage:

Use email marketing:

One of the best ways to close leads is through email marketing. Use a targeted approach to send out personalized emails to leads, offering them special deals or discounts to entice them to make a purchase.

Provide excellent customer service:

Make sure your customer service is top-notch, and that your team is responsive to inquiries and concerns. This will help build trust and establish a relationship with potential customers.

Use retargeting:

If a lead doesn’t convert right away, use retargeting ads to keep your brand in front of them. This can help remind them of your offer and encourage them to come back and make a purchase.

To delight customers, we follow a customer-centric approach and focus on delivering exceptional experiences. Here are the steps we take in our methodology:

Gather Feedback:

We regularly gather feedback from our customers to understand their pain points and satisfaction levels. This helps us identify areas for improvement and refine our strategies. 

Deliver Value:

Our goal is to consistently deliver value to our customers. We strive to exceed their expectations by providing high-quality products and services that meet their needs. 

Offer Support:

We provide ongoing support to our customers to ensure they have a positive experience with our brand. Our support team is available to answer any questions or concerns they may have.

Reward Loyalty:

We value our loyal customers and reward them for their continued support. We offer exclusive deals, discounts, and other perks to show our appreciation and keep them engaged with our brand.

More Services

Let’s Capture The Attention Of Portland’s Audience For Good!

E-mail Marketing

At Appleton, email marketing is done the way it should be. Our email marketing game is on point with entertaining element and tons of value for the readers with our creative strategy . Allow us to curate emails that your audience would love to read.

Our team of email marketing gurus have a wealth of wisdom in crafting and orchestrating email campaigns that fits perfectly with your Portland’s audience.

Result-oriented Internet Marketing Service

Content Marketing

Content is everywhere and at Appleton we make sure that business owners in Portland utilize this secret weapon to it’s full potential. Allows us to unravel the transformative power of content marketing and how we use this in our digital marketing strategies.

Our content marketers team is exceptional and witty. Allow us to create content marketing strategy that perfectly aligns with your unique local business goals and objectives.

Our content marketing services include :

Trusted By National & International Brands

Ready For Awesome Project With Us?

Let’s Talk About Your Project.

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Questions? We’ll put you on the right path.

Ask about Appleton products, pricing, implementation, or anything else. Our highly trained reps are standing by, ready to help.